FAQs
One of the first questions people ask us is "How many leads will you generate?" closely followed by "How many calls will you make?" They're understandable questions. But in truth, they rarely tell you whether an agency can genuinely help your business grow. I've put together below what I believe are the most important questions you should ask before appointing an outsourced lead generation agency. Even if you never work with us, I hope it helps you make a better buying decision.
LEAD GENERATION MADE EASY FOR YOU
Your Lead Generation opens up business opportunities for you, one conversation at a time. As your outbound team and strategic business development partner we build a sales pipeline and generate inbound leads Your Lead Generation turn your USP's into trusted expertise to maximise conversations and build lasting client relationships.
General FAQs
What industries do you work with?
We work with businesses that sell expertise, specialist products or high-value services into identified target markets. Our experience spans most B2B sectors majoring on manufacturing, engineering, technology, professional services. The more specialist and your offer the more our human approach generates success.
How does Your Lead Generation differ from a traditional telemarketing company?
We do far more than make calls. We combine market insight, telemarketing, LinkedIn, email and strategic thinking to help businesses understand their market, create opportunities and build long-term pipeline. Check out our article on the 7 questions to ask your agency)
Do you work alongside existing sales teams?
Yes. Many of our clients already have in-house sales teams. We act as an extension of those teams, creating conversations and opportunities for them to develop and close.
Do you guarantee a certain number of leads?
No. We believe it is irresponsible to guarantee a specific number of leads without first understanding your market, proposition, sales process and target audience. Instead, we focus on building a sustainable pipeline and measuring a series of key market development indicators including engagement rates, opportunity progression and conversion rates.
Over time, this data creates greater predictability around your sales pipeline and helps refine future activity.
How quickly will we see results?
Some clients see opportunities within the first few weeks. However, building awareness, trust and momentum in B2B markets takes time. We recommend a minimum six-month commitment to achieve the best results.
How do you use AI?
We believe technology should support human conversations, not replace them. At Your Lead Generation, we use AI and technology to improve efficiency, assist with data research and enrichment, generate ideas and support campaign execution.
However, the heart of what we do remains profoundly human and that is real conversations with real people. The human is the only way to succefully uncover and work with nuance, emotion, buying signals and objections and all the things that stall opportunities in an automated email sequence.
Our experienced team members speak directly with prospects, interpret what they hear, ask questions, build relationships that progress opportunities. Technology builds efficiency humans create opportunity.
Do you use AI to replace human callers?
No. Our clients choose us because they value genuine human interaction.
Whilst we embrace technology where it adds value, we do not believe complex B2B buying decisions can be fully automated. Great sales conversations involve curiosity, judgement, empathy and the ability to interpret what is not being said.
These are human skills and remain central to how we work.
Lead Generator FAQs
Does cold calling still work?
Yes, when it is done well. Buyers have not stopped talking to people; they have simply become more selective about who they engage with. Relevant, well-researched conversations remain highly effective.
What does your lead generation process involve?
Your Lead Generation’s outreach approach is highly human, commercially curious and relationship-led, using telephone engagement as the primary communication channel supported by email and, where appropriate, LinkedIn touchpoints. We create awareness, generate opportunities and build the most successful long-term pipeline for you that we can.
Will you represent our business as part of our team?
Absolutely. We work as an extension of your business and take time to understand your market, proposition and values. We will strive to become a natural extension of your own team, and will encourage interaction, comment, conversation (and criticism where needed) as part of getting the approach right for you.
What information do you provide back to us?
In addition to leads and opportunities, we provide valuable market intelligence including objections, competitor activity, buying behaviour and feedback from the market.
Business Developer FAQs
How do I know if I need this service?
If you are unsure who to target, struggling with your proposition, entering a new market or questioning your growth strategy, this service is likely to help.
What does a Business Developer project involve?
Every project is tailored, but may include market research, positioning, customer profiling, database review, competitor analysis and growth planning. A quick chat will help you clarify your frustrations if you just don’t know where to start with your sales or a particular project.
What will I have at the end of the project?
You will have greater clarity on your target market, messaging, opportunities and an action plan to move your business forward.
Telemarketing Campaign FAQs
What types of campaigns can you support?
We regularly support event promotion, webinar follow-up, demonstration booking, customer re-engagement, product launches and marketing follow-up campaigns.
Can you follow up leads generated by our marketing activity?
Yes. Many businesses generate interest but lack the resource to follow up consistently. We help convert that interest into conversations.
Bespoke Sales Enablement FAQs
What if none of your services fit exactly what we need?
Talk to us. Many of our most successful projects began as a conversation about a specific commercial challenge. A quick 15 minute chat will soon clarify things.
Can you help with sales strategy and training?
Yes. We regularly support businesses with sales strategy, messaging, CRM processes, training and planning.
LAURA GREENWOOD
Your Lead Generation was born out of Laura’s shock when she discovered that many businesses she helped in the early days lacked a living database or a nurtured pool of potential prospects. With a strong focus on customer service, most lacked the outbound communication skills to engage with leads on a human level. Through her company, Laura set out to fill that gap. A fast-talking blend of Irish and Yorkshire energy, expertise, and ideas, Laura is building a team with one mission—to help business leaders grow their companies with tailored lead generation strategies and services. Backed by a small team of expert associates and specialists, we spend our time getting to know your prospects, learning their buying habits, and rolling up our sleeves to make the calls that start building strong business relationships on your behalf.
LET’S GET CRACKING
You can kid yourself you'll pick up the phone on Monday, or decide with total conviction that your time is better spent elsewhere. Is it time to discover how Your Lead Generation can boost your leads and sales? For a no-obligation chat, book a call below.
LET’S GET CRACKING
You can tell yourself you'll start making calls on Monday, or decide with total conviction that your time is better spent elsewhere. Is it time to discover how Your Lead Generation can boost your leads and sales? For a no-obligation chat, book a call below.
