Lead quality in telemarketing Everyone talks about wanting better leads but very few people stop to define what “better” actually means. Most of the time when businesses say lead quality, what they really mean is: “Send me people who are …
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Articles range from Leaning into a crowded market to why she hates email, providing you with insight to why and how our human-led telemarketing can help your business reach it’s goals faster
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The latest insights from Laura
How brutal is market familiarity?
How brutal is market familiarity? We recently worked with a company who had beein in business for over 100 years. We were so excited to win the contract for so many reasons but predominantly as we dreamt about calling people …
Stop sending emails – do this instead.
Stop waiting for them to reply to an email “We sent an email.” If I had a £1 for how many times I have heard that. Three months of hard work building familiarity, relevance, credibility and then the 3 word …
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