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Read lead generation insights from our founder, Laura Greenwood

Articles range from Leaning into a crowded market to why she hates email, providing you with insight to why and how our human-led telemarketing can help your business reach it’s goals faster

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The latest insights from Laura

7 common brush offs in telemarketing
Laura Greenwood

7 common telemarketing brush offs

‘We’re all sorted thanks” Getting to the other side of those brush offs in your telemarketing. Cold calling can feel like a thankless task if you take the brush offs at face value, but they are completely normal, rational human …

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converting connections in your telemarketing
Laura Greenwood

Converting connection in your telemarketing

Converting connection in your telemarketing Staying human as you convert your telemarketing connections The moment you make that first connection with someone on the phone is crucial, it’s an exciting milestone (if it’s been a long cold stretch of “no” …

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Copy of retargetting
Laura Greenwood

The telephone – at the heart of your lead generation

T is for Telephone. Nothing beats a conversation. Talking cuts through cynicism, doubt, and lots of the untouchable stuff is covered when you talk with people (you no longer need that drip campaign of a zillion steps) you establish yourself …

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