Why does my telemarketing not work? First of all there is a difference between telemarketing and telesales. Telemarketing creates prospects, lets people know about what you have to offer them and provides the opportunity for both parties to find out … Read More
Author Archives: Laura Greenwood
Swimming into Cold Water
Swimming Into Cold Water The hidden depths of cold water swimming I never set out to be cold water swimmer in the icy waters of East Yorkshire. I just started to swim in my local lake because it was down … Read More
Call in Lead Generation Help
How do you call in help to start consistently generating leads We all know the equation of Be + Do = Have but how do we get that working for you in your business everyday. How would it feel to … Read More
3 Simple Steps To Optimising Your Website
3 Simple steps to optimising your website We all talk about getting good habits on social media. Standard practise is connecting, engaging and posting content. However, so many business owners never take the same steps for their website/SEO due … Read More
Getting your website in order
People come to your website at different temperatures they might not be ready to buy but they need to know they have arrived in the right place. It is not about having the shiniest website its about having your website … Read More
The Importance of an Elevator Pitch
The first two benefits of crafting an elevator pitch An elevator pitch is about 15 words that explain to anyone, preferably so even a 6 year old can understand what your business does. Secondly, developing your elevator pitch makes you … Read More
The Cost Of Not Finding Your Difference
Find your value by finding your difference The cost of not finding your difference is that you will compete on price. If you look just the same and seem to offer just what your competitors offer, why should a prospect … Read More
Crafting Your Unique Approach
Your unique approach sets you apart … Read More
The 7 Lies of Marketing
The 7 Lies of Marketing So here it is, are any of these the reason you don’t think marketing is worth investing in – How many of these misconceptions have “they” sold you that are not serving you? As Wayne … Read More
Stop Flogging Products
Flogging your product or service, however sexy it may be is not creating attraction it is just simply looking for a transaction. Let’s look at how a thought out lead generation relationship building approach would give much better results. Think back to … Read More